ROAST: This blend is roasted slightly darker than medium, which yields a balanced flavour and rich aroma TASTE: Enjoy the taste of McCafé in the comfort of your own home. McCafé Premium Roast coffee has a rich aroma, smooth body and clean finish QUALITY: McCafé Premium Roast coffee beans are 100% sourced from Rainforest Alliance Certified farms, which means our beans are grown and harvested with great respect and care for people, wildlife and the environment